Rebrand Announcement

Introducing a new dawn for Memphis Library Foundation

Since 1994, the Memphis Library Foundation has avidly supported free programs and resources available at all Memphis Public Libraries branches. During this time, we’ve seen a shift in the way libraries serve communities. What used to be a place to sift through stacks of books is now a hub where people can learn, connect, create and be inspired.

Libraries are continually evolving toward the future, and that’s why we’re evolving too! We’re excited to share a new look for our brand that touches on our mission to support and enhance every branch of the Memphis Public Libraries system through innovation and community.

About our new look

Our new logo is a nod to the original building blocks of libraries – books – that have inspired us and sparked creative, forward-thinking ways to encourage people to visit their local library. The open book also pays homage to our city’s iconic M-shaped bridge, while the yellow pages evoke a sun that illuminates the world around us, just like the library does.

Our tagline “Imagine More.” sheds light on the endless possibilities offered at our libraries. When you visit your local library, you can file your taxes, view an art exhibit, explore your ancestry, take a cooking class – there’s no limit! We encourage you to explore something new at your local branch.

As experiences change at our libraries, it’s up to us to ensure visitors remain engaged, informed, and inspired through a wide variety of resources and programming. This is just the beginning!

We’d like to give a shout out to Baby Grand who developed our new look that is uniquely aligned with who we are and what we hope to accomplish now and in the future.